Thanks to the Euro 2012 Adidas wants to be the leader in the market of football clothes in our country. The company will take a lot of marketing and promotional activities. – Warsaw has changed. Trends from the West are very visible in the city. Your capital city looks like major cities in Europe. Young people look the same and have fashionable clothes – says Herbert Heiner, Adidas Managing Director. Adidas is, of course, number 1 when it comes to soccer in the world and European championships are one of […]
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Two years before the first match of Euro 2012, no one talks about removing Poland the right to host this great football event. Polish organizers are happy. During the Monday’s news conference they proudly quoted the words of the head of UEFA, Michel Platini said at the beginning of June: – Preparations in Poland run properly and there are no great risks. – This is a great satisfaction for us – said Adam Olkowicz, head of the Euro2010 company established by UEFA, which is responsible for preparation and managing the […]